
House of Flowers is a floral design studio rooted in transformation. Founded by Joy DeVaughn in 2017, the brand was born from a deep love for floral artistry and a vision to reimagine how flowers are used to elevate space, experience, and emotion.
What began with custom floral backdrops for weddings and branded events has evolved into a full-service floral studio offering transformative floral installations, premium silk floral rentals, and wellness-forward floral deliveries, including our cult-favorite eucalyptus bouquet.
Joy’s background as a pastry chef aids her approach: detailed, decadent, and deeply sensory. She’s worked with brands like Google, Pinterest, Jack Daniels, Ashley Home Furniture, and Chicago Magazine, blending florals, storytelling, and styling into one lush, intentional experience.
Today, House of Flowers brings floral artistry to life across events, editorials, brand campaigns, and everyday rituals with a signature aesthetic that’s lush, whimsical, and unapologetically dreamy.
Fresh Florals. Premium Rentals. Transformative Floral Installations.
If you can imagine it, we can create it.
